Nozzel
Bringing magic to YouTube’s sales & marketing
YouTube's sales and marketing teams were under pressure to cut through the noise - helping brands understand the platform's reach and make the case for investment. The challenge? Turning complex data into content that's compelling enough to land in a crowded inbox and short enough to consume on the go
Services
Design
Video
Animation
YouTube Lessons for Marketers
How to gain 1bn+ views in a month? What is the future of U.K. shopping? These are just some of the questions Think with Google answered with the help of our design, video production and animation. We went beyond the data to tell a story that landed the key messages while keeping audiences engaged.
With YouTube maturing as the place to watch and search for things (in fact, the second largest search engine in the world), we needed to reflect the diversity and reach of the platform. Our team built snackable visual stories in vertical format for digesting content and insights on the go.
Visual stories - snackable vertical insights
Quality at scale
YouTube is all about one thing - video. So, it was important that the sales materials we created put video at the heart. We created scalable templates for YouTube’s salesforce to create on-brand sponsorship and advertising deals with motion and video integrated from the start. Global styles and an asset library made creation faster, and the experience higher quality.
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